How to create a fully personalised event, starting with your stationery
Personalised decor and stationery have become even more popular lately at events and today Daniella of Eve & Co shares her tips for mum’s wanting to create a truly personalised celebration for their child…starting with their stationery:
For me, one of the most exciting things about spinning the party wheels in motion is the concept stage: deciding upon and setting a theme, devising a colour palette to match and then planning all the complimenting bits and pieces that as a whole, work together to make your party really something memorable.
It really doesn’t matter how popular a theme is, or whether it’s the hottest trend at the time – if your guest of honour isn’t excited by it, part of the magic is lost on the day, no matter how exquisite your setup.
I’m a huge believer in developing a theme around the child (even if its never been done before!) – and making it a wholly collaborative process from the get-go. That smile you’ll be rewarded with on party day makes all the hard work totally worth it! Even if your child is too young to speak yet, picking an element of something from their every day life that brings a smile to their face can be the basis of an entire event.
It can be confusing to think about all the varied interests your child has: TV shows, books, songs, toys, animals – and how to connect them and breathe new (and interesting!) life into it on their special day.
My own daughter vaguely informed me she wanted a “flower party” earlier this year. ‘Where do I even begin?’ I thought. Something so broad had me decidedly worried about how I could make it work and yet still deliver our own unique slant on it, all to make it uniquely special to her.
We sat down and thought about all the things that she was interested in at the time, and made a list. Her love of Paris and all things French eventually brought us to a ‘French Flower Market’ theme, which was unique enough to stay away from the cookie-cutter ‘flower party’ approach, and yet still give her a beaming huge smile on the day.
A good starting point after settling on a theme is the stationery (naturally!). Reaching out to a good designer can work wonders in helping bring even the most obscure theme or concept to life, and give you a plethora of creative ideas to help in your planning process.
Something that may seem almost impossible to bring to life as a party theme is going to be a much easier task when you engage a professional to help you think outside the square.
Once your theme is set, its your stationery that brings it all together and serves as the introduction to your event.
After the invitation has set the tone, your event stationery will keep the flow going, and link it all back to the main idea.
Favour tags, signage design, milestone charts, menus, even thank you notes after the event serve to help the party live on in everyone’s memory – but most importantly, for the guest of honour themselves.
There are so many ways to incorporate personal touches to your event stationery.
We had a custom illustration created of the birthday girl, which took centre stage on the invitation, and was extended through to the signage elements on the day – it was a real focus piece.
We then matched the dress, so on the day the theme carried through in real life, making it so much more memorable, as well as visually cohesive.
We also used French wording on the invitation and in the signage, which also served to carry her unique personalised theme through the entire event.
My advice is to compile a list of the top 5-10 things your child is interested in, and enlist the help of your designer or stylist to devise something new for your child. Sometimes you might only have a few colours and a favourite toy to go off.
To you, this might be the most paltry of starting points, but to a designer its an exciting blank canvas to create something truly personal and unique to your little one.
Never be afraid to ask for help with a theme – you’ll be pleasantly surprised at how many good ideas will arise.
It doesn’t have to be daunting (or cost a lot) to make your event fully personalised. All it needs is some forethought, tips and help from a good trusted industry creative and you’ll be on your way to planning your child’s “best party ever”!
Thanks for these tips Daniella! Eve & Co creates the most beautiful custom invitations for all celebrations. If you’re looking for a professional to assist you in your stationery design for your next event you can find her page and details here.