Ever wondered what an Event Stylist actually does? Have you considered booking a stylist but aren’t sure if it would suit your type of event?
Today we chat to the talented Lopa of Pumpkin Carriage Events in Sydney and find out about the inner workings of an Event Stylist!
Why engage an event stylist?
If you want to have flawless decor to give that WOW factor to your celebration, then you need to engage an event stylist. But…. that’s not the entire package that an event stylist brings to your party. We save you time, money and bring you a pool of resources, knowledge and experience.
In our busy days and lives, we have to master our to-do lists and excel at prioritising. Sometimes having huge work and family commitments means that you can’t be completely committed to designing a fabulous event that will make memories forever. Now imagine an individual or a business whose bread and butter is solely to prioritise your event and give it the full and undivided attention that it needs. Bringing an event stylist on board for your event means that not a single detail is missed and no effort is spared in bringing your theme and your style to life.
Apart from saving you time, an event stylist will also save you a lot of money. Stylists are not inexpensive, but they are very efficient with their costs. On your budget spreadsheet, it may seem like it is an extra cost, but in reality engaging a stylist will bring you massive savings. A good stylist will know how to set the scene for a stylish and memorable celebration whilst maximising your budget. A stylist knows where to cut back without compromising the style and where to splash out to create that WOW factor for your celebration, bringing you value for money.
Finally, an event stylist brings a wealth of experience and a pool of expertise to your event. Whether you are planning your child’s first birthday or an upcoming wedding, remember a stylist would have styled and organised numerous of them in the same year. Every stylist has their own database of experienced and skilled vendors, and the stylist knows which of those vendor’s knowledge and expertise will bring the best value to your event.
As an event stylist, what aspects of the event do you coordinate?
As a stylist, our focus is on the décor and style of your event, including venue styling, dessert tables, bar and drink stations, entrance styling and guestbooks and much more. Your event is unique to you and we believe that it should tell your story.
Our focus is getting to know you and what you want to achieve from your event, so that we can set the scene and add your personal touches in designing the perfect celebration. People come together to celebrate a milestone or a happy occasion and it is always a delight for the host and guests to walk into a party space that is styled to heighten the mood for celebration.
Can you talk us through the process of what happens if I was to book with you for an event?
Once you receive a quote and are happy with it, you can book us by paying a deposit, which locks in the date of your event in our calendar.
During the quoting process, we ask a lot of questions about your event so that we can provide you with a tailored quotation to suit what you need for your event. For example, you don’t need to be quoted for a marquee if you don’t need it!
By the booking stage we have a fair idea of the kind of look, feel and style you may want for your event. Once booked, we ask for your preferred colour palette, and then we buzz away behind the scenes planning, coordinating, organising all that is required to design and set up a mesmerising party space. Yes, it is a lot of work, but we love it!
Our team will design, create and set up the party space at your venue before your party begins so all that’s left for you to do is pick your fabulous outfit and host your party!
How should someone decide whether to DIY or book an event stylist?
The key deciding factor in DIY vs hiring an stylist is time and expertise. Do you have the time to design and create styling pieces, source unique décor features, cakes, desserts, personalised items, source props, pick up and drop offs from multiple locations to and from the event venue, and the list could continue on.
As an event styling company our team’s time and expertise is dedicated to doing all of those things for you, so that you can dedicate your time to work and family commitments.
It’s like doing your taxes on your own as opposed to engaging an accountant. Sure, its easy enough to lodge taxes online on our own, but an experienced accountant has the expertise to find you creative ways to get more bang for your buck!
What happens if someone doesn’t know if they can afford an event planner? Do stylists have a range of packages they can tailor to suit various budgets?
There is a range of event stylists in the market with a wide spectrum of pricing and inclusions. There are those who provide stock standard pricing and inclusions, and those who provide tailored pricing to suit what the client needs. Essentially, what you need to consider is firstly what is your budget and what is your expectation from that budget in terms of the style you want to achieve. As with all products and services, style and quality go hand-in-hand with price.
Approximately how many hours of work would go into an event such as a first birthday ?
After styling many first birthdays, it now takes us an average of 15 to 20 hours from concept and development to coordination, to styling and setting up an event. Of course every event is different and exact timings depend on the event however this is a rough estimate.
On average 4 to 5 hours of this is spent in styling, setting up the scene for the event at the venue with a team of 3 to 4 staff, and at least 1 to 2 hours packing up after the event.
The pre-event preparations such as design briefs and proofs for vendors, sourcing and booking of props, cakes, and desserts take up almost 6 to 8 hours depending on the style and complexity required. For example, when we are creating a unique and innovative prop or accessory for an event, it takes longer in design and testing process, before we include it for your event.
Travel time can take up almost 6 to 8 hours depending on the event requirements, as we travel all over Sydney to source the appropriate vendors to match the skills required for your event. This involves picking up, delivering to the venue and returning items such as props, signage, printed items, cakes and desserts, flowers, decorative items and much more.
These time estimates are only rough guides as each event is unique and therefore timing will depend on the specific requirements you need.
Tell us about the day in the life of an event planner /stylist/!
A day in my life absolutely has to start with a strong cup of ‘chai’ made the traditional way, which I sip while packing lunch and serving breakfast for my cherubs.
Then begins the school routine and drop offs. Once the kids are in their happy place, I get into mine.
This includes providing design briefs, booking vendors for upcoming events, sourcing props (mostly on the road), going to see clients for consults, and so on until close of business, with the evenings free to enjoy some time with my gorgeous family.
What doesn’t an event stylist do?
A stylist is responsible for the décor and style of the event, mainly setting the scene for your celebration. As an event stylist we usually don’t stay for the duration of the event to ensure everything runs smoothly and coordinate with venue staff and guests. This is usually what an event planner would do.
Thank you Lopa of The Pumpkin Carriage events for providing us more insight into the services of an event stylist!
If you want to discuss your event further with The Pumpkin Carriage events you can find their website here