
Led by Tanya Castellino, with 14 years of event industry business insight

Running a business in the event industry is a unique journey
It is constant
It is hands on
It is ups and downs
However it can be amazing and give you the freedom, flexibilty and income you desire
Let me bring my 15 years of experience working with thousands of vendors across Australia to help you reach your goals and take the right next steps for your business
$497 . 00
$1797 . 00
upfront or 3 payments of $620
$797 . 00
all inclusive
This isn’t coaching built on motivation or hype.
It’s grounded, practical, and shaped by over 15 years inside the kids celebration industry — working with vendors, running publications, hosting events, building memberships, and seeing first-hand why talented business owners in the event industry struggle to grow.
I don’t tell you how to run your service.
I help you see your business clearly, make confident decisions, and move forward without overwhelm.
I also have the right understanding of the industry and the right contacts to help your business move forward
While AI tools like ChatGPT can offer generic advice and ideas, they don’t have the deep, real-world experience or insider knowledge that comes from 15+ years working in the kids event industry.
Here’s what you get when you work with me that AI simply can’t provide:
Industry Connections: I know the best venues, suppliers, and partners who can help you grow your business — and I can introduce you to the right people at the right time.
Tailored Advice: Your business and challenges are unique. I offer personalised strategies that fit your exact situation, goals, and season of life.
Trusted Accountability: AI can’t hold you accountable or adapt advice based on your progress. I provide ongoing support, honest feedback, and motivation tailored to you.
Local Market Insight: I know the specific challenges and opportunities in your event market — including regional trends, client expectations, and pricing norms — that AI can’t predict.
When you choose personal strategy sessions with me, you’re investing in real-world wisdom and valuable connections and direction


This allows you to let me know the challenges and focus for the mentoring to ensure we can dive straight in during the call. It also means I can research and prepare ideas/strategies for you ahead of time.
Every strategy intensive is tailored, but commonly we focus on:
Clarifying your offers and pricing
Identifying income gaps and growth opportunities
Simplifying your business model to reduce overwhelm
Improving the quality of bookings and clients
Creating structure around limited working hours
Mapping a realistic 30–90 day action plan
This is about doing less, better — and building a business you don’t resent.
For the next 30 days (or 90 days for the 3 month program) i'll be there to guide you through the steps, answer questions and push you to take action via virtual support using voice notes and text messages. No waiting for scheduled calls -this is accountability on the go as you implement the plan
If you've booked for the 3 months you also receive 2 further 60 min sessions during the 3 month period after the initial 90 min launch session. These can be scheduled in to suit your timing.

Let 2026 be the year you stop holding yourself back and sitting on the same ideas/plans from 2025!
Please note: all bookings are final and no refunds or cancellations can be issued
I look forward to working with you